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Bespoke self-service media buying

Outline

The ‘one size fits all’ approach of existing self-service platforms isn’t the most effective approach for anyone as they can be restrictive. However, assembling the right combination of different vendors and technologies for marketers’ needs requires expert knowledge, relationship maintenance and vast resources that many marketers don’t have at their disposal. Outsourcing this management (to agencies) creates a lack of transparency and control over data.

  • Complete buying solution
    Connected to global desktop, mobile and video inventory offering you a one stop shop for highly effective digital media buying.
  • Tailored to you
    iotec employs machine learning algorithms bespoke to you to effectively optimise media spend to your specific business goals with bespoke reports and insights to match. PMPs connect you with inventory relevant to your brand. Your data is yours and never at risk of being shared or used by anyone else.
  • Custom resource and expertise
    As much or as little resource as you need is dedicated to your specific needs. iotec have years of experience in running media campaigns for hundreds of clients and understand that no two requirements are the same.

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